Young families
Term Life
Coverage for a fixed period such as 10, 20 or 30 years. The most affordable way to buy a large benefit. No cash value.
Protect the people who depend on you.
A tax-free benefit to pay debts and taxes and keep your family's lifestyle. Fourteen options, compared plainly.
The right coverage, at the right time.
Are you choosing the right life insurance, at the right time, with the right coverage, for the right reasons?
Most people buy the first policy they are offered. We start with what you want the money to do, then compare options across insurers.
- The right timePremiums are usually lowest when you are younger and healthier.
- The right coverageEnough to clear debts, replace income and fund goals, and no more.
- The right reasonsFamily, business or legacy. The goal decides the product.
Life insurance selector
Unsure which fits you best?
Each option has its pros and cons. Pick a goal to see the coverage built for it.
-
-
Lifetime certainty
Whole Life
Lifetime coverage with fixed premiums and guaranteed cash value that grows over time.
-
Flexibility
Universal Life
Permanent coverage with flexible premiums and a tax-advantaged investment account inside the policy.
-
Growth seekers
Variable Life
Permanent coverage where cash value follows the investments you choose. More potential, more risk.
-
Final expenses
Burial / Funeral
A smaller permanent benefit that covers final expenses, so family is not left with the bill.
-
Estate planning
Survivorship (Joint Last-to-Die)
Covers two people and pays on the second death. Often used to fund estate taxes.
-
Homeowners
Mortgage Life
A benefit sized to your mortgage, so the house stays home if you pass away.
-
Borrowers
Credit Life
Pays off a loan or line of credit balance at death.
-
Incorporated owners
Corporate-Owned Life Insurance (COLI)
Your corporation owns and pays for the policy to protect the business and move wealth tax-efficiently.
-
Growing corporations
Infinite Financing Arrangement (IFA)
A corporation uses a permanent policy as collateral to borrow and reinvest in the business.
-
Self-financing
Infinite Banking
Use the cash value of a participating whole life policy as your own source of financing.
-
Business owners
Key Person
Protects the business against losing a founder or top performer.
-
Partnerships
Buy-Sell Agreements
Funds a partner's buyout at an agreed value, so families are paid fairly and the business carries on.
-
Family businesses
Succession Planning
Coverage that funds a smooth handover of the business or estate to the next generation.
Still unsure? Each option has trade-offs. We compare them against your goals, side by side.
Get your life insurance quoteQuestions we hear often.
Plain answers. If yours isn't here, ask us directly.
Ask an advisorEnough to pay off debts, cover final expenses, replace income for the years your family would need it, and fund goals like education. We work it out with you, line by line.
Life insurance benefits paid to a named beneficiary are generally received tax-free in Canada.
It depends on your age, health and the amount of coverage. Some plans need only a questionnaire, and guaranteed-issue options ask no medical questions.
Often, yes. Many term policies include a conversion option, and permanent policies can sometimes be adjusted. We review your plan as life changes.
Get your life insurance quote today.
A short conversation, at a time and place that suits you. No pressure, no obligation.